Eva Gantz is available for select speaking engagements at conferences and private workshops. Eva speaks on financial inclusion, social impact, and marketing strategy for creatives. Please get in touch if you’d like to bring her to your next event.
How to Sell Your Book with Social Media with Zero Budget
So you wrote a book, or maybe 2 or 3—congratulations! You’ve probably heard from peers and publishers a thousand times over that a social media presence is crucial to growing your readership. But how exactly can an indie author with zero budget grow a fanbase of loyal readers on Twitter, Facebook, or Google Plus? If your idea is beautiful and important, it deserves to be heard, no matter the size of your marketing budget might be. With the right tools and techniques and a bit of creative thinking, every author can use social media to connect with their readers—past, present, and future.
Ethical Business: Applying Enthusiastic Consent to Sales and Marketing
The concept of enthusiastic consent—affirmative and active agreement—is widely agreed to be important in relationships and sexuality. But how many of us model our marketing, sales, and promotion on principles of consent? Learn how to cultivate an audience who wants to hear your message, and why all email lists and communication should be strictly “opt-in.” Consent isn’t just for relationships—it’s for every aspect of human interaction, including your business.